Head of Strategy + Innovation. Mum of 2 boys, Wife of French husband. Happy Herne Hill-er
Born and bred north Londoner now living south of the river in Herne Hill in a large chaotic house with a baby, a toddler and my French husband.
I've been working a Strategist for agencies like OgilvyInteractive, JWT, MindShare, Berlin Cameron and Naked for longer than I care to remember. I worked in New York from 1999 - 2005 and loved it. I still miss America and have to get my regular NYC fixes of friends, culture and shopping.
I have been working at VCCP since 2007, first as their Head of Digital Strategy then the role changed and I was Head of Strategy and Innovation, now I am moving to concentrate more on innovation and strategy across the Chime Communications. I will still be working on VCCP clients and projects, but will also be working closely with The Good Relations Group in the world of PR and also Chime Ventures in terms of start-ups.
I enjoy observing and analyzing things that are happening in the world. I've done freelance journalism off and on over the years (The FT, Spectator, Mail on Sunday) and LIFE MOVES PRETTY FAST is probably an extension of that.
The opinions expressed on this blog are mine and may not always reflect the views of VCCP or Chime.
You can see my Linkedin Profile for further work info: http://www.linkedin.com/in/ameliatorode
Do drop me a line about anything in LIFE MOVES PRETTY FAST or if you want to grab a coffee and a chat.
Often easiest to get hold of me on Twitter, www.twitter.com/Amelia_Torode
running, red wine, arsenal, great design, farmers markets, hampstead heath, cooking especially big sunday lunches, american culture, us and uk politics, digital technologies, brooklyn (the borough, not the beckham child), green stuff, blogging, victorian railway stations, writing..., reading history books, the uk sunday papers, tweeting