I am off on holiday for a week and going to let the blackberry die, turn off the mobile, stop Twittering, Facebooking and blogging and re-charge my batteries properly.
I'm ridiculously excited.
But I wanted to leave you with some food for thought couresty of Stephen Davies at PRblogger.
And my god, is he pissed off about this!
Have a read of one of the biggest rants that I have read for a long long time that actually took place on his Flickr account. Have a read, but here is a flavour:
"One of the absolute worst things that has ever happened to my blog was an article last year that named plasticbag.org one of the UK's most influential blogs. I think it was on PRBlogger.com. The amount of crap I received from people who now viewed me as a useful and exploitable commodity put me off writing for months. Longer maybe. Being viewed like a piece of meat by people who wanted somehow to carve off a little of my feeble authenticity. Disgusting...I find it degrading, patronising, cynical. It makes me want to hurl...I'm furious"
It made me think.
The project that we are doing for Cocoon has been met with pretty much universal positivity from bloggers.
I am wondering if it was that the Cocoon program was more like a beta test than a seeding program. We found influential bloggers and started to build a proper relationship and conversation with them about the handset and their experiences of it so that we could begin a process of making the next generation phone even better. I am not sure, but I wonder if the fact that we are part of a digital ad agency rather than a traditional PR agency made a difference in the way that we approached it?
Anyway, as I said, a bit of food for thought.
See you in just over a week!
(Thank you Insufficient Postage for the image)