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Thursday, 25 October 2007



Apart from the Mattel Mood Stabiliser and the Shoe Surplus Detector you mean?

Jon Howard (Living Brands)

I do like the look of this, which Russell D has been test driving:

David Brain

Not sure on the gender divide thing, but I have a recent personal story. My wife upgraded her mobile at Carphone Warehouse the other week and came home with the Blackberry Curve. Until then she had been disdaining of my six year adddiction to various models of the "ugly little bricks" and the idea of email and therefore work on the move. But the design of the curve and her recognition that her publishing work could actually be done eaier on the go broke the taboo. And the ease-out-of box design and set-up and the ability to take and carry pictures (a feature she now wonders how she's managed to live without) mean she's as hooked as I've been. But wheras I would have loved the thing for purely for it's gadgetness . . for her it had to prove its usefulness was worth the effort. Once the browser gets better on the Curve and they put a decent video with a higher pixel rate and a bigger in-built memory it will be the perfect portable device (for her and me).


I think the gender divide is a bit of a myth too. Unless you're truly geeky, you want technology to work out of the box because it's what it does rather than how it does it that matters. The smartness of a gadget is what appeals but as soon as a gadget starts making you feel stupid, it's got a big problem.


You should speak to the ladies at popgadget.net.
I think if there is any gender divide at all, it's that women are perhaps more preoccupied with the experience of a gadget and not just what its technological capabilities and limitations are. (Dionysian vs Apollonian, if you will!) Although, to contradict that, I confess that despite being a bloke I am a bit more of the former than the latter. How this affects which gadgets men or women are drawn to, I don't know. I guess it depends if they are designed for the sake of pushing technology or to create pleasurable new experiences.

Susan Croft

I agree with Genevieve Bell that women are more interested in technology working flawlessly out of the box, rather than having to follow a lot of complicated instructions and flow charts.

In terms of gadgets I'm excited about this Christmas, they include a Skype phone so I can make cheap calls anywhere in the world. Also some of the new MDAs (Mobile Digital Assistants) are really cool and great to work with on the move. You can create word, excel and ppt docs and some have the capability to recognise your handwriting and convert to type!
But if I really had to choose gadgety gifts from my friends this Xmas it would have to be a Skill-Pill. These are 2 minute concise audio-visual briefings that can be sent to your mobile, ipod or Blackberry as skills refreshers. So you can review a negotiation skill-pill before you go into a negotiation or a presentation skill-pill before you give a speech. There are loads of pills in the Skill-Pill pharmacy. Just log onto www.skill-pill.com for more info.

Susan Croft
Skill-Pill M-Learning

Victor Houghton

Now that they're no longer illegal, I'd suggest FM transmitters - these are the clever little things that you attach to your mp3 player so that you can listen to it via your radio.
And what about robots? Channel Five's Gadget Show had a wee feature on them last night - they're still in the toys sector (including an AI-chipped cuddly dinosaur) but it won't be long before cheap and "practical" versions are on the market.


this is quite cool / scary in a kind of almost cyberpunk way (although cleary it is microsoft and therefore not that cool and probably very scary)

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